Steven Mike Voser, Author at Yuqo - Page 4 of 4

4k 14 February 2018 at 08:02 5 minutes to read

9 tips to help you market your business during Chinese New Year

In this article, we look at the significance of Chinese New Year for online business and share 9 simple tips to help you take advantage of this huge holiday.

Steven Mike Voser

Emmy-nominated Journalist & Author

6.3k 14 February 2018 at 07:02 < 1

Norwegian team left with 15,000 eggs after translation fail

The Norwegian Olympic team woke up to 15,000 eggs on their doorstep after making an order using Google Translate in Pyeongchang, South Korea.

Steven Mike Voser

Emmy-nominated Journalist & Author

7.7k 31 October 2017 at 11:10 5 minutes to read

11 gruesome halloween translation fails

It's that time of year again when spooky translation fails come out of the internet woodwork to reveal shocking truths about unprofessional translations. We break down 11 of the most gruesome fails and provide you with the resources you need to ensure these translation blunders never happen to your business.

Steven Mike Voser

Emmy-nominated Journalist & Author

31k 12 October 2017 at 08:10 4 minutes to read

How euphemisms can improve your brand’s message

Euphemisms can be cloying and misleading, or they can win over customers before they even realize it. In this article, we approach the process of successfully integrating euphemisms into your marketing strategy.

Steven Mike Voser

Emmy-nominated Journalist & Author

15.8k 27 September 2017 at 07:09 5 minutes to read

30 words, phrases, and sayings that don’t translate well

Every language on the planet has its own little quirks. In this article, we share 30 sayings and words that can't be translated directly.

Steven Mike Voser

Emmy-nominated Journalist & Author

4.7k 21 September 2017 at 12:09 3 minutes to read

Why working with a human translator is essential

Google Translate is easily one of the most common translation tools going around. So, with such a simple and free tool at your fingertips, why should you bother working with a human translator? Read on to find.

Steven Mike Voser

Emmy-nominated Journalist & Author

6.9k 11 September 2017 at 03:09 6 minutes to read

7 reasons why your small business needs online content

These days, any business, regardless of its size or industry, is online. So, how can you expect to stand out in such a competitive environment? Three words: Great online content.

Steven Mike Voser

Emmy-nominated Journalist & Author

14.7k 8 September 2017 at 01:09 6 minutes to read

The language of success: how localisation helped these 3 businesses dominate overseas markets

Looking to bring your business onto a global stage? Learn more about localisation and how it helped 3 businesses dominate the global market.

Steven Mike Voser

Emmy-nominated Journalist & Author

24.1k 5 September 2017 at 03:09 3 minutes to read

How and why Google punishes automated content

It's tempting to look to apps like Google Translate for your business' translation needs. However, publishing auto-generated content like this could have detrimental effects on your search rankings.

Steven Mike Voser

Emmy-nominated Journalist & Author

8.3k 22 May 2017 at 05:05 4 minutes to read

How to use your competitors broken pages & links to grow

Any digital marketer worth their weight is familiar with linking building and the central role it plays in a solid SEO strategy. In this article, we’re going to show a simple and fast way to build backlinks to your site using your competitor's broken pages.

Steven Mike Voser

Emmy-nominated Journalist & Author

7k 22 May 2017 at 01:05 7 minutes to read

How to write content like a pro

Online businesses go wild for content. Content is what sells products/services, engages an audience, and defines a brand. The quality of a lot of online content, however, is poor. And while that can disappoint anyone who has to read it, it means content/copywriters like yourself have a chance to raise the bar and make a name for themselves.

Steven Mike Voser

Emmy-nominated Journalist & Author