Hello Yuqo, Author at Yuqo - Page 6 of 9

4k 23 November 2018 at 08:11 4 minutes to read

How and why to write content with the inverted pyramid

The inverted pyramid is an ideal writing style for news and marketing. It offers readers the most important information immediately, ensuring your most vital points are digested before they move on to a new page.

4.1k 16 November 2018 at 08:11 2 minutes to read

Yuqo’s success at the eCommerce Show North trade show 2018

Success for an e-commerce business hinges on the ability to engage businesses and consumers in a digital space. However, building face-to-face relationships is also an integral measure. To truly understand a company's work ethic and values, you need to see them in action. Yuqo is delighted to announce that our first expo was a huge success!

3.6k 14 November 2018 at 08:11 3 minutes to read

SEO explained: why redirects play a fundamental role

Permanent redirects are cached by browsers and can be used to replace old and deleted pages. Temporary redirects allow users access to pages at other URLs when the original is down or inaccessible. Both of these redirects affect SEO, allowing sites to either preserve or avoid passing link equity to a new URL.

7.9k 9 November 2018 at 08:11 4 minutes to read

The benefits of brand loyalty and how to build it for yourself

What makes you buy one product over another, even when your chosen brand may be more expensive or increasingly difficult to get hold of? The answer is simple—brand loyalty. While fierce brand loyalty can overcome several micro-environmental factors, how your brand resonates with customers requires constant attention.

3.5k 2 November 2018 at 08:11 3 minutes to read

Why your products should be on Google Shopping

Google Shopping allows your products to be featured in Google search results based on keywords within your product descriptions and the search results of potential customers.

5.7k 29 October 2018 at 08:10 3 minutes to read

The fascinating history of braille

Utilising a matrix of six raised dots in unique combinations, braille has enabled partially sighted and blind people to read and write with incredible efficacy. By empowering their sense of touch, this purpose-built means of communication is a vital aspect of equal opportunity. Explore the history of braille with Yuqo.

9.4k 26 October 2018 at 08:10 5 minutes to read

The best and worst times to post on social media

Social media can serve as a means of communication between a business and its audience, making it a vital element in the toolbox of every enterprise. Posting at the optimal time can greatly impact just how much attention and engagement your posts receive.

4.8k 19 October 2018 at 08:10 2 minutes to read

Yuqo is going on the road: eCommerce Show North here we come!

eCommerce Show North allows both industry-leading figureheads and consumers to put a name and face to the growing number of e-commerce companies that exist in the UK. To that end, Yuqo is delighted to announce we will be attending the exhibition and would love to see you there!

24.5k 5 October 2018 at 08:10 5 minutes to read

How to choose the best social media platform for your business

Free marketing is a commodity worth its weight in gold. With social media sites, that is precisely what you get; free digital marketing that can reach thousands of consumers in an instant. By picking the social media platform that matches your consumer demographic, success is only a click away.

5k 1 October 2018 at 08:10 4 minutes to read

Why using “They” is actually a great idea

Despite the fierce debate over the grammatical efficacy of using "they" as a singular, the word has survived scrutiny and now proves more relevant than ever. Discover how the word was initially borrowed and adapted to our own language, and how its use can be applied in modern English.

3.8k 26 September 2018 at 08:09 3 minutes to read

How to use Instagram to effectively market your company

Instagram has gained 100 million active monthly users since 2010, making it a huge pool of potential customers. This social media platform is renowned for being more personal and community-orientated, making it a perfect place to promote your brand.

4.9k 21 September 2018 at 08:09 4 minutes to read

Why, when, and how you should use re-engagement e-mails

Dwindling e-mail subscriptions or declining engagement metrics do not mean your marketing e-mails are heading straight for the spam folder. Re-engagement e-mails act as a means to establish how your customer's needs have changed.