The strange (and sometimes dark) history of Santa Claus in Europe

Unlike in the US, Santa has many different faces in Europe. We explore the strange and dark histories behind some of Europe's Santas.
Steven Mike Voser
Emmy-nominated Journalist & Author

8 simple tips to help boost your conversions

Conversions are one of the most important business metrics in the online world. In this article, we look at 8 simple ways to help you boost yours.
Steven Mike Voser
Emmy-nominated Journalist & Author

The benefits of a multilingual brain

Did you know that a bilingual speaker's brain may function differently to that of a monolinguist? In this article, we explore the benefits of speaking two (or more) languages.
Steven Mike Voser
Emmy-nominated Journalist & Author

SEO explained: here’s how site speed affects SEO

In mid-2018, Google announced its latest algorithms would now take site speed into consideration when ranking sites for mobile. In this article, we'll take a closer look at how site speed affects SEO and share some simple tips for improving your site/page speed.
Steven Mike Voser
Emmy-nominated Journalist & Author

Black Friday/Cyber Monday: Should your business compete in these insane marketing trends?

Believe it or not, Black Friday and Cyber Monday present great opportunities for small businesses to rake in the dough. Want to know how to go up against juggernauts like Amazon and Walmart? Check out our history of these notorious shopping dates and view our tips on competing with big business this fall.
Steven Mike Voser
Emmy-nominated Journalist & Author

SEO explained: the importance of internal and external linking

In this article, we take an in-depth look at internal/external linking and why it is such an important aspect of SEO. Read on for a basic explanation of internal and external links, how they work, and how they can benefit your site.
Steven Mike Voser
Emmy-nominated Journalist & Author

SEO Explained: here’s why URL slugs are so important

In our SEO Explained series, we take an in-depth look at URL slugs and why they're important for search and usability.
Steven Mike Voser
Emmy-nominated Journalist & Author

Here’s why translation is still super important

With social media platforms, websites, and education spanning continents, not countries, the need for translation is more vital than ever. An integral part of a successful online presence, quality, concise translations enable new markets to experience your content.
Steven Mike Voser
Emmy-nominated Journalist & Author

21 of the worst (and funniest) movie title translation fails

In need of a laugh? Here are the 21 funniest movie title translations from across the globe.
Steven Mike Voser
Emmy-nominated Journalist & Author

6 steps to creating a better blogging strategy

Blogging is a must for any online business. However, without a proper strategy backing up your blogging approach, the chances of your posts connecting with your audience are slim. Read on for 6 tips to help you build a solid blogging strategy today.
Steven Mike Voser
Emmy-nominated Journalist & Author

10 facts you didn’t know about the German language

German is the mother tongue of some of the world's most influential thinkers and writers. In this article, we examine 10 interesting, sometimes bizarre facts about this fascinating language.
Steven Mike Voser
Emmy-nominated Journalist & Author

The Zero Moment of Truth: Why it matters to your business

The Zero Moment of Truth has completely changed how we shop. But how exactly does it affect your small business, and how can you put together a marketing strategy with ZMOT in mind? Read on to find out.
Steven Mike Voser
Emmy-nominated Journalist & Author