


How to trigger consumer engagement on social media
Incorporated into virtually every aspect of our daily lives, social media, can provide an almost infinite pool of future customers. Successfully driving engagement from such a diverse range of potential clients is no small feat, but an effort worth its weight in gold. The key is knowing where to start.
What are idioms and how do we use them?
Every dialect has its own unique idioms, or phrases, which often can’t be translated into any other language. It’s one of the many ways we personalise communication amongst ourselves.
4 challenges every e-commerce business faces when going global
Let's face it, every e-commerce business wants to increase sales. And what better way to do that than going global and targeting an international audience? In this article, we look at the 4 biggest challenges of taking your e-commerce business global, and how to overcome them.
10 irresistibly interesting facts you probably didn’t know about Spanish
Spanish is all around us, but while you may think you know everything there is to know, think again. Spanish is quickly growing and has globally impacted both culture and business. However, despite its significant influence, there are some interesting details about its long heritage that will arouse your curiosity.
Ancient cave drawings hint at the origin of language, study finds
The origin of language has been a hot topic for scholars and researchers for centuries. Due to a lack of evidence, it's a topic that's notoriously hard to study, and hence there is no real consensus about how humans developed language. But new research suggests we might find the answers in ancient cave art.
Understanding grammatical gender: why your chair can be male or female
Remember sitting in Spanish class and wondering how jam can be a she? In this article, we take an in-depth look at grammatical gender and try to break it down for English speakers.
The rise of artificial intelligence in B2C
Artificial intelligence can make or break a small business. AI allows businesses to work faster and smarter by automating menial tasks and allowing employees to be more productive in other areas. It’s the only way to compete in an increasingly fast-paced world.
30+ French business expressions you need to know
French is a super important language for any international business. In this article, we shine a light on over 30 different French expressions to help you do business all across the globe.
Why your design team should care about colour blindness
Colour is integral to design. However, not all people see colours the same way you do—and it's important to take that into consideration. Read this article to find out more about colour blindness, and explore our tips for designing with colour blind individuals in mind.
The top languages for app translation
In the 21st century global marketplace, there are few English-only apps anymore. But even as technology becomes more automated, translation is still an important skill that developers and designers need to be aware of in order to make their apps successful.