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  • Yuqo
      11.5k 2 May 2018 at 08:05 6 minutes to read

    What are UTM parameters and why are they useful?

    A UTM is an addition to a URL that returns detailed information about which of your links are being clicked and where. UTM data reveals user behavior for in-depth analysis and streamlining of your brand.
    Grant Robinson
    Author
    What is brand localisation and why is it so important for global success? Find Out More
      13.5k 30 April 2018 at 08:04 5 minutes to read

    What is brand localisation and why is it so important for global success?

    Localisation is key to growing your business overseas. Read on to learn more about how to localise your brand to achieve international success.
    Steven Mike Voser
    Emmy-nominated Journalist & Author
    How to successfully translate your website and tap into foreign markets Find Out More
      6.7k 27 April 2018 at 08:04 6 minutes to read

    How to successfully translate your website and tap into foreign markets

    Looking to bring your Online business to the next level? You may have heard that expanding into global markets can dramatically boost sales, and you are right! We break down 6 tips to help localise your website and tap into foreign markets.
    Steven Mike Voser
    Emmy-nominated Journalist & Author
    When is King’s Day and how is it celebrated? Find Out More
      6k 25 April 2018 at 08:04 3 minutes to read

    When is King’s Day and how is it celebrated?

    King's Day is by far the biggest celebration of Dutch national pride. Every year, the Netherlands commemorates the birthday of their monarch. Learn more about this holiday and what you can expect from how the Dutch celebrate.
    Marguerite Arnold
    Author
      4.9k 23 April 2018 at 08:04 3 minutes to read

    Hurray, it’s English Language Day! Here are 9 fun facts about English

    April 23rd is UN English Language Day. Here are 9 fun facts about the English language. You won't believe #4 and #8!
    Steven Mike Voser
    Emmy-nominated Journalist & Author
      3.4k 20 April 2018 at 04:04 3 minutes to read

    A tribute to Barbara Bush, First Lady and literacy campaigner

    Today, we pay tribute to Barbara Bush for her role in advocating for literacy, social justice, and many other causes throughout her life—both in and out of the White House.
    Steven Mike Voser
    Emmy-nominated Journalist & Author
      4.9k 20 April 2018 at 05:04 4 minutes to read

    How to realise your dream of going global

    Expanding your online business into international markets allows your website to gain an entirely new consumer base. Whether you are currently looking to explore new territories or just want to find out more about going global, here is a checklist of tips to consider.
    Ian Abernathy
    Author
    10 steps to high quality backlinks Find Out More
      6.3k 18 April 2018 at 06:04 5 minutes to read

    10 steps to high quality backlinks

    When it comes to assessing the value of your website, Google pays a lot of attention to your backlinks. Here is a guide to using out how to make sure your links are high-quality.
    Grant Robinson
    Author
    Website translation & localisation: Why both are needed Find Out More
      4.3k 16 April 2018 at 06:04 4 minutes to read

    Website translation & localisation: Why both are needed

    Translation and localisation are two essential interweaved procedures to help bring your online business to the global stage. See how these separate, yet intersecting terms can be used to make your company stand out in foreign markets for the right reasons.
    Steven Mike Voser
    Emmy-nominated Journalist & Author
      4.8k 13 April 2018 at 06:04 2 minutes to read

    What is an editor?

    Editing and proofreading ensure that written texts are the best they can be before publication. Editors make sure the message is clear, the copy makes sense, and that the entire text is free from spelling and grammatical errors.
    Grant Robinson
    Author
      7.3k 12 April 2018 at 06:04 4 minutes to read

    Why native translators outperform non-native speakers

    The jury is in: native translators outperform non-native speakers with an intrinsic ability to localize content. We take a look at the advantages a native translator has to offer, and why they should be considered for eCommerce translations.
    Ian Abernathy
    Author
    5 mistakes to avoid when localising your website Find Out More
      5.5k 11 April 2018 at 09:04 4 minutes to read

    5 mistakes to avoid when localising your website

    Falling victim to any one of these 5 basic mistakes when localising international web content can be fatal. Make sure you get things right the first time by paying attention to basic SEO rules and considering your international customers.
    Grant Robinson
    Author
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