General: Everything You Need To Know About Effective Content - Yuqo

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7.3k 9 November 2018 at 08:11 4 minutes to read

The benefits of brand loyalty and how to build it for yourself

What makes you buy one product over another, even when your chosen brand may be more expensive or increasingly difficult to get hold of? The answer is simple—brand loyalty. While fierce brand loyalty can overcome several micro-environmental factors, how your brand resonates with customers requires constant attention.

3.8k 7 November 2018 at 08:11 4 minutes to read

SEO explained: the impact of alt texts

Alt texts are HTML attributes used to describe images. Why should you use them and how can they benefit both your audience and your SEO? Read this article to find out.

5.7k 5 November 2018 at 08:11 5 minutes to read

5 inspiring TED Talks about design

TED Talks are both educational and inspirational. You don't have to be an industry expert to enjoy them, but they can inspire experts too. Some time ago, we wrote about 5 amazing TED Talks about language, and now it's the designers' turn. In this article, we'll share a compilation of 5 poignant design talks with you.

3k 2 November 2018 at 08:11 3 minutes to read

Why your products should be on Google Shopping

Google Shopping allows your products to be featured in Google search results based on keywords within your product descriptions and the search results of potential customers.

4.9k 31 October 2018 at 08:10 5 minutes to read

SEO explained: the effect of good readability

When we think about the variables that influence Google rankings, readability often doesn't come to mind first. At the same time, improving your readability can directly impact SEO as well as establish a better connection with your audience. In this article, we'll talk about the importance of readability and ways to improve it.

5.1k 29 October 2018 at 08:10 3 minutes to read

The fascinating history of braille

Utilising a matrix of six raised dots in unique combinations, braille has enabled partially sighted and blind people to read and write with incredible efficacy. By empowering their sense of touch, this purpose-built means of communication is a vital aspect of equal opportunity. Explore the history of braille with Yuqo.

8.7k 26 October 2018 at 08:10 5 minutes to read

The best and worst times to post on social media

Social media can serve as a means of communication between a business and its audience, making it a vital element in the toolbox of every enterprise. Posting at the optimal time can greatly impact just how much attention and engagement your posts receive.

20.8k 24 October 2018 at 08:10 5 minutes to read

SEO explained: the impact of a great call-to-action (CTA)

The CTA may look simple, but it has a mighty impact on the visitors of your website. And while you can succeed without utilising CTAs, you should still consider them to boost SEO, conversions, and overall sales. Read on to find out more about the importance of CTAs for every business.

5k 22 October 2018 at 08:10 3 minutes to read

How to navigate cultural differences in marketing

If you thought numbers and logistics were the only things you'd have to worry about when expanding your business overseas, think again. In today’s world, there is a huge emphasis placed on cultural diversity and different ways to engage, value, and respect others.

Alexandra Hicks

4.4k 19 October 2018 at 08:10 2 minutes to read

Yuqo is going on the road: eCommerce Show North here we come!

eCommerce Show North allows both industry-leading figureheads and consumers to put a name and face to the growing number of e-commerce companies that exist in the UK. To that end, Yuqo is delighted to announce we will be attending the exhibition and would love to see you there!

5.4k 17 October 2018 at 08:10 6 minutes to read

SEO explained: the importance of internal and external linking

In this article, we take an in-depth look at internal/external linking and why it is such an important aspect of SEO. Read on for a basic explanation of internal and external links, how they work, and how they can benefit your site.

Steven Mike Voser

Emmy-nominated Journalist & Author

4.3k 15 October 2018 at 08:10 4 minutes to read

The future of Google Search

Google is going to launch some major updates and features in the near future. But why wait for them to launch when you can learn more about them right now? In this article, we'll tell you how Google Search is going to change.

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