General: Everything You Need To Know About Effective Content - Yuqo

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7.4k 12 October 2018 at 08:10 4 minutes to read

What can we learn from Apple’s marketing strategy?

Everyone knows that Apple is one of the most successful brands worldwide. But could your business benefit from using some of its marketing strategies and techniques? Definitely. That's why today, we want to talk about 5 important elements of Apple's leading branding strategy.

7.6k 10 October 2018 at 08:10 3 minutes to read

SEO explained: the importance of proofreading

We’ve all heard of proofreading an essay for a class assignment. But most people don’t realise that every single post or document you release to the public needs to be proofread before it can be considered complete.

Alexandra Hicks

12.4k 8 October 2018 at 08:10 5 minutes to read

What are palindromes exactly?

Palindromes are interesting and fun. If you want to learn how they differ and how to create them, we'll gladly help you. Read this article to find out more about the origin and meaning of palindromes.

24k 5 October 2018 at 08:10 5 minutes to read

How to choose the best social media platform for your business

Free marketing is a commodity worth its weight in gold. With social media sites, that is precisely what you get; free digital marketing that can reach thousands of consumers in an instant. By picking the social media platform that matches your consumer demographic, success is only a click away.

7.5k 3 October 2018 at 08:10 6 minutes to read

SEO Explained: here’s why URL slugs are so important

In our SEO Explained series, we take an in-depth look at URL slugs and why they're important for search and usability.

Steven Mike Voser

Emmy-nominated Journalist & Author

4.5k 1 October 2018 at 08:10 4 minutes to read

Why using “They” is actually a great idea

Despite the fierce debate over the grammatical efficacy of using "they" as a singular, the word has survived scrutiny and now proves more relevant than ever. Discover how the word was initially borrowed and adapted to our own language, and how its use can be applied in modern English.

12.4k 28 September 2018 at 08:09 4 minutes to read

5 amazing TED talks about language

Language is an integral part of our lives. However, we don't usually spend a lot of time thinking about it in-depth. If you want to learn a thing or two about how language influences human life all over the world, dedicate some time to watch these 5 great TED Talks.

3.3k 26 September 2018 at 08:09 3 minutes to read

How to use Instagram to effectively market your company

Instagram has gained 100 million active monthly users since 2010, making it a huge pool of potential customers. This social media platform is renowned for being more personal and community-orientated, making it a perfect place to promote your brand.

6.5k 24 September 2018 at 08:09 4 minutes to read

Here’s why translation is still super important

With social media platforms, websites, and education spanning continents, not countries, the need for translation is more vital than ever. An integral part of a successful online presence, quality, concise translations enable new markets to experience your content.

Steven Mike Voser

Emmy-nominated Journalist & Author

4.4k 21 September 2018 at 08:09 4 minutes to read

Why, when, and how you should use re-engagement e-mails

Dwindling e-mail subscriptions or declining engagement metrics do not mean your marketing e-mails are heading straight for the spam folder. Re-engagement e-mails act as a means to establish how your customer's needs have changed.

5.3k 19 September 2018 at 08:09 5 minutes to read

Case studies explained: How to write a compelling case study

You know why you need a case study. Now, let Yuqo explain how to write a good case study that will convince prospects you are the right choice for their job.

3.2k 17 September 2018 at 08:09 4 minutes to read

5 essential tips to prevent customer e-mail unsubscriptions

Emails offer a fantastic means of staying connected to your clients. In just a few short words and pictures, companies can tease a new product launch or entice new customers with a sale. Preventing your customer base from unsubscribing is an integral part of a successful marketing strategy.

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