Attracting Gen Z: 11 Marketing Tips

Marketing to Generation Z takes a different approach than with other generations. But who are Gen Zers? And why are they important for your business? In this article, you'll find out how you can attract more Gen Zers with your brand, and what you should do differently compared to marketing to other generations.
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8 SEO tips to prep your site for the holiday season

The holiday season is just around the corner. While consumers are busy preparing their shopping list, it's a perfect opportunity to improve your website and make some changes that can help to boost sales.
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The Japanese art of wabi-sabi

Is wabi-sabi a useful label to put on an old table, or an age-old ideal through which we can find beauty in impermanence, decay, and death? Here we trace the term from its Buddhist origins through to its more modern, and far more positive, iteration.
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8 ways to monetize your content

If you've decided the life of an online content producer is for you, then welcome aboard! Making content is one thing; making it pay is quite another. Below, we list our 8 top tips for turning content into profit.
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9 words that define the 21st century

The 21st century has seen many huge changes to societies around the world. There are thousands of words that could have made this list, and what we cover is only a tiny portion of our time. Nevertheless, these nine words tell us so much about the age in which we live.
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How to improve focus and productivity at work: practical tips

Cramming too many tasks into a workday has a counterproductive effect, as it negatively influences focus. Multitasking is totally overrated—it's actually the ability to focus on one thing at a time that will help you improve focus and productivity. It comes down to taking care of your body and mind, and keeping yourself free from distractions.
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How to create content that attracts natural backlinks

In this article, we discuss different types of content that attract natural backlinks. If you want to boost site traffic or give your content more credibility, you should make use of this important pillar of SEO.
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How international cultures interpret the @ symbol

Whether we're typing email addresses or writing in shorthand, the @ symbol has found plenty of use in recent decades. What you may not have realized, however, is that it has a different name and interpretation depending on where you are in the world. It also first arose long before the internet, and had an interesting path to where it is today.
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How to create content that people remember

As a content marketer, you put a good deal of energy into communicating as clearly as possible. You should put an equal effort, however, into making your points in the most captivating and memorable way you can. Keep these simple tips in mind, and you'll not only engage your audience, but keep your content fresh in their mind for a long time.
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How to start a successful internet business

It’s no secret that more and more people are trying to make money online, especially during the pandemic. Running a successful online business requires effort and time, but is also very rewarding. Continue reading for our top practical tips and start planning your business today!
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10 Spanish words without an English equivalent

Globally, Spanish is the first language of over 440 million people, and the second most widely used global language after English. Sometimes the process of translating it into English can be challenging, as Spanish has many words without a direct equivalent. But this can also be part of the fun, offering new ways of expressing ideas and feelings.
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How important are titles for SEO?

Let's just say it here: Titles matter. They're big, they're bold, and they stand out. But as arguably one of the most important aspects of SEO, titles are too often overlooked. We'll talk you through just how important titles are for SEO, and how to make the most of them.
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