


How to handle international expansion as an e-commerce business
Even when you're only competing within your home country, there’s a lot to consider when running an e-commerce business. That can multiply tenfold when you decide to expand internationally. Many companies can't handle it because they ignore one vital factor or another, but we want to ensure you not only survive, but thrive around the world.
10 Spanish words without an English equivalent
Globally, Spanish is the first language of over 440 million people, and the second most widely used global language after English. Sometimes the process of translating it into English can be challenging, as Spanish has many words without a direct equivalent. But this can also be part of the fun, offering new ways of expressing ideas and feelings.
How important are titles for SEO?
Let's just say it here: Titles matter. They're big, they're bold, and they stand out. But as arguably one of the most important aspects of SEO, titles are too often overlooked. We'll talk you through just how important titles are for SEO, and how to make the most of them.
5 translation fails by big companies
Everyone understands the power of a good slogan—a brilliant tagline can take a great product and make it legendary. This also applies to product and brand names. What happens when you want to take your company global, but forget that translation is more than just directly translating words? Read on for some memorable translation fails.
How to reach readers that will share your content
Developing a loyal customer base will help your business in several ways. First, it will increase the consistency of product and service purchases. Second, loyal customers are more likely to share your content across social media platforms, increasing overall exposure. Use these tips to amass a loyal following.
How to create high-quality mobile content
Most internet searches these days are performed on a mobile device. But many websites are not optimised for mobile. This article offers a handy list of things to consider when making your content even more friendly to mobile users.
How to build website authority through unique content
Building website authority is a bit like engineering. You have to think of every aspect that feeds into it, and then create content and structure your site accordingly. This article covers the basics you need to consider to build website authority.
10 time-saving tools for content creators
Success as an online marketer or content creator depends not just on writing, but where you get ideas from, the language you use, and how you distribute content. Here is a list of ten tools to help you optimise your resources and creativity to get more eyeballs on your content, and more potential clients in your inbox.
Six hashtag fails to learn from
Hashtags can help or harm your company immensely. Browse these six social media blunders to avoid making the same errors in the future.
10 Spanish idioms to prove your proficiency
Learning Spanish is easier when you begin to memorise short phrases, or idioms, used in everyday life. Not only will you learn vocabulary quicker, but you'll also begin to grasp how to communicate in a way the locals understand.