30+ French business expressions you need to know
French is a super important language for any international business. In this article, we shine a light on over 30 different French expressions to help you do business all across the globe.
The top languages for app translation
In the 21st century global marketplace, there are few English-only apps anymore. But even as technology becomes more automated, translation is still an important skill that developers and designers need to be aware of in order to make their apps successful.
What are UTM parameters and why are they useful?
A UTM is an addition to a URL that returns detailed information about which of your links are being clicked and where. UTM data reveals user behavior for in-depth analysis and streamlining of your brand.
How to realise your dream of going global
Expanding your online business into international markets allows your website to gain an entirely new consumer base. Whether you are currently looking to explore new territories or just want to find out more about going global, here is a checklist of tips to consider.
5 mistakes to avoid when localising your website
Falling victim to any one of these 5 basic mistakes when localising international web content can be fatal. Make sure you get things right the first time by paying attention to basic SEO rules and considering your international customers. 
A beginner’s guide to analytics: Why are they so important?
Analytics tools are becoming more and more essential in the fast-paced, highly competitive e-commerce environment. Learn what analytics are and why your online business can't go any longer without them. 
Why email marketing needs to be multilingual
Looking to reach an international audience? In this article, we explore multilingual email marketing - a key tool to reaching more customers around the world. 
What is transcreation and why should you care?
Often, buzzwords can be used to sell a product or process that promises far more than it delivers. Transcreation breaks that mold by having the potential to be incredibly lucrative. With the right team and creative brief, your small business campaign could reach a larger audience than you ever imagined.
How to effectively connect to your e-commerce audience
Ultimate connectivity means providing limitless opportunities. Make sure to follow these simple tips to drive business through your checkout with full carts and big smiles. Make the most of your e-commerce relationships. 
10 techniques for making irresistible marketing videos
Video content is a great way to attract more consumer interest. Streaming sites are so popular now, there is a big opportunity for you to make content seen by a wider audience. Here is our list of 10 techniques for making your video a must-see in a crowded market. 
4 reasons why you should offer multilingual customer service
Is it worth it to invest in multilingual customer support? You bet. In today's global market place, multilingual service allows both businesses and consumers to streamline the process of purchasing high-quality products and services. 
10 tips to make your e-commerce shop a success
Running a successful e-comm business takes more than great products and a good website. In this article, we explore our 10 top tips to help make your e-commerce business profitable.